From SledovaniTV to ModernTV: A Journey of Innovation and Global Reach

Origins and early development

Driven by growing demand for IPTV from its subscribers, SychrovNET saw an opportunity to grow its offer. It invested in its own IPTV platform and launched SledovaniTV in 2013. The service met the entertainment needs of existing customers and set the stage for future growth. SledovaniTV was the first pay TV provider in the Czech Republic to develop its own Smart TV and Apple TV apps, and it quickly moved from a conventional ISP to a pioneer of IPTV with a loyal following.

“In IPTV, I saw an opportunity to strengthen the competitiveness of local ISP companies compared to major telco operators. We offered a custom TV platform at an affordable price to our customers. Soon after, I was approached by other smaller providers requesting this solution for their customers. SledovaniTV has expanded significantly throughout the Czech and Slovak Republics within 2 years.”

Partners and direct sales

Demand for the service soon went beyond SychrovNET’s own subscribers, so SledovaniTV started offering it in the networks of partner ISPs. This brought the service to a much larger audience across the Czech Republic and Slovakia. In 2017, SledovaniTV also started selling the service directly to end customers. Partner and direct sales together increased its market share and built its reputation as a reliable, customer-focused provider.

A major position on the local market

A smooth viewing experience, a wide range of content and supported devices made SledovaniTV a strong alternative to the big telecom companies. By constantly improving the platform and following what viewers want, it became one of the biggest OTT providers in the region. Today, SledovaniTV is offered in more than 800 partner ISP networks.

Launching ModernTV

Building on its success at home, SledovaniTV launched its sister company ModernTV, an OTT platform provider for internet service providers, cable TV operators and telecom companies around the world. ModernTV quickly gained traction, especially in Latin America and Europe, and is expanding to emerging markets in Asia and Africa.

Looking ahead

SledovaniTV keeps evolving, from using viewing data to improve the experience to reducing churn. Its goal stays the same: to shape the Czech IPTV and OTT market through innovation. Together with ModernTV’s growing international presence, the company is ready for new opportunities and further growth.